|
Your marketing strapline
Your strapline is one of
the most important
elements of your
corporate and brand
identity. It is a
mechanism that connects
customers immediately
with your company and
products, reinforcing
brand equity. Can
you identify the
companies behind the
following straplines?
A strapline is also used
to connect your brand to
a "device" (such as a
logo or symbol). For
example, Nike's
universally recognised
"tick".
Purplex will advise on
how to create the right
strapline for your
business and avoid the
classic mistakes many
companies make when
choosing one. If you
don't have a strapline,
or your strapline
includes the words
"quality" or "service"
we will make
recommendations.
Call us on 01934 808132
or
click here to email
us
|