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Advertising & media
buying
We've seen an explosion
of advertising media in
recent years. Whether
its traditional media
such as magazines,
newspapers and
bill-boards or online
advertising
opportunities, you've
probably seen a surge in
sales calls with special
offers, promotions and
"not to be missed"
paid-for editorial
opportunities. The old
saying "20% of my
advertising works, I
just wish I knew which
20%" has never been
more relevant.
It's not just about the
media either. A
poorly designed advert
in a top magazine will
produce the same poor
result as a great advert
in an obscure, less
relevant title.
At Purplex, we focus on
what produces the best
result. We carefully
review all media
options, negotiate with
the ad people, field all
the calls and purchase
advertising space that
is relevant and
effective, using our
substantial media buying
power.
Then we get to work on
the creative. Is it
designed to generate
sales leads, strengthen
your brand identity or
support direct-response
marketing? Either way,
our
graphic design
team will produce the
creative inline with
your overall marketing
strategy and with a
clear objective.
Call us on 01934 808132
or
click here to email
us
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